Ecotourism Master Class Experts

Ecotourism Master Class Experts

Previous Ecotourism Master Class Experts

The master class program has been developed to offer a practical training and skills development opportunity for tourism business leaders, conservation and development professionals, and other industry stakeholders engaged in tourism and community development. The Live Ecotourism Master Class Series is free to all organizational and professional members. Fee of $20 for non-members. Recorded classes can be found on for $15.


Irene Lane, Founder of Green Loons
Irene is the Founder and President of Greenloons. She is a dual EU citizen who has lived in 5 countries and visited 32 more in Asia, Oceania, Latin America and Europe. Drawing upon her professional and personal experiences to address authentic ecotourism from community, ecological and financial points of view, Irene is a frequent conference speaker, Huffington Post blogger and radio talk show guest. 
The Bottom Line Financial Effect, ROI of "Going Green"
The course is designed for tourism boards, individual (eco or those that are wanting to become green) tourism business owners, and certification bodies that want to provide benchmarking data to current and prospective clients.
During the course, they will learn about:
  • The foundational components of typical ROI models,
  • The advantages of employing a holistic ROI model,
  • The additional investments, savings, and incremental revenue opportunities included in this ROI for Sustainable Tourism model, and
  • Case study description and results as well as the driving elements for ROI and ecotourism trends for Ireland.

Kelly Galaski


Kelly Galaski


Technical Director, Peru and Central Americas

Planeterra Foundation


Kelly Galaski has 18 years of hospitality and tourism industry experience, having worked in various positions in hotels, restaurants and travel companies. She holds a bachelor of commerce degree in hospitality and tourism management and a master in environmental studies in sustainable tourism development. She has eight years of experience working in rural, underserved communities in the Latin America and Caribbean region on developing community tourism plans, projects and initiatives, creating opportunities by connecting with the private sector. This includes working for over six years at G Adventures, the world’s largest adventure travel brand, as a program manager for the Planeterra foundation, developing community tourism product closely with G Adventures’ product development team.


Lessons in Community Tourism Product Development 


Kelly Galaski is a community tourism development specialist, with 18+ years experience in tourism and over six years working with G Adventures to connect rural communities to the tourism supply chain through the Planeterra Foundation. Learn key elements for successful community tourism product development with lessons from the private sector and successful case studies. 


Pamela Lanier presents on agritourism as a part of the TIES Ecotourism Master Class Series, an educational opportunity for sustainable tourism professional





Pamela Lanier is the author of 15 travel titles in 120 editions and the founder of Bed and Breakfasts Inns and Guest Houses International and the network. Deeply committed to furthering ecotourism and sustainable travel, Pamela has increased her involvement in ecotourism and sustainable travel, leading presentations at the World Conservation Congress in Jeju, South Korea at the World Wilderness Congress in Salamanca, Spain. World Travel Market, London, and World Parks Congress, Sydney, amongst one-hundred and thirty conference presentations worldwide. Her latest titles include Sustainable Tourism: a Small Business Handbook for Success and The Good Company: Sustainability in Hospitality, Tourism, and Wine.



The Place of Agritourism in the Ecotourism Big Picture


A webinar focused on integrating agritourism and the practices of agro-ecology into the big picture that is the world of ecotourism. Pamela will assess the ways agritourism can add upon and expand an existing ecotourism business such as lodges, touring companies, and community agricultural efforts with a focus on indigenous communities with proximity to protected areas, such as parks.


Scott Dye and Michelle Powelson on Golf Course Water Conservation
Scott Dye is currently pursuing a Master’s degree in Environmental Management and Sustainability from the Harvard University Extension School. He has previously worked with SolarCity in the planning, design and sales of photovoltaic systems. A portion of his research for the Mission Bay Golf Course Water Conservation Project will be published in TIES founder and Harvard Professor Dr. Megan Epler Wood’s new upcoming ecotourism book. 
Michelle Powelson is currently an environmental engineering graduate student at San Diego State University (SDSU). She received her bachelor's degree in chemistry from the University of San Diego (USD). Her research findings have been published in Environmental Science and Technology multiple times and is currently researching sustainable water and wastewater treatment processes at SDSU.
Case Study: a Multifaceted Approach to Golf Course Water Conservation 
The Mission Bay Golf Course project is a case study to investigate the most efficient and cost effective water conservation options for the San Diego based golf course. Currently, the course is losing nearly a million dollars annually, and, despite the fact that California is in the fourth year of a severe drought, uses public drinking water for irrigation. A variety of methods are explored before a final determination is made, after which, a multifaceted approach to funding the project is recommended. The ultimate goal of the project is the long term environmental and financial sustainability of the golf course. 

Julia Guerra on Social Media Marketing for Sustainable Destinations


The International Ecotourism Society
Social Media Marketing for Sustainable Destinations
Julia Guerra is the Director of Operations at The International Ecotourism Society and an expert in leveraging Social Media marketing strategies.  This course is meant for tour operators, hotels, nonprofits, and DMOs with all levels of experience in social media. The course will give a comprehensive overview of marketing sustainability, branding, SEO, Facebook, Twitter, Blogging, and TripAdvisor.

Florie Thielin Master Class Series Storytelling through Video




HopTour Latin America,


Florie Thielin is a French marketing professional. She studied and worked in Russia, Germany, New Zealand, Spain and France. She joined the Hopineo team in July 2014 and has been since on a HopTour through Latin America. While traveling through the continent, she helps responsible tourism stakeholders with marketing tips in exchange for room & food. At the same time she is collecting and sharing their best sustainable practices through video blogging.

The Power of Storytelling through Video Blogging

With the rise of Facebook highlighting, as never before, video content, skills for video making is in demand. It's a great opportunity for professionals committed towards a better tourism to share on a more dynamic and market-efficient way their stories. Florie will point out the "why" and "how" of using this powerful communication tool. She will start from the general purpose of storytelling to very concrete tips and examples of how you could do it as well.


Chuck Lennox Ecotourism Master Class Series Expert on Interpretation


Cascade Interpretive Consulting LLC
Chuck develops interpretive and education plans, conducts interpretive training sessions, develops curricula and interpretive media materials. His experience includes interpretive planning and program development, working with agencies, community groups and businesses to support their training needs and providing consulting support for interpretive projects. 
Creating Memorable Guest Experiences through Interpretation
How can you engage your guests using interpretation and interpretive techniques, design, media and programming? Heritage interpretation is not language translation but a communication process that helps your guests to understand the story in the landscape, site or culture they are visiting - think walks, talks, tours and signage, art, messages. Learn how interpretation can benefit your visitors and you! 
Darcy Dornan
DIRECTOR, Tourism, Hospitality, and Educations Solutions


Dr. D’Arcy Dornan has significant international professional expertise in the tourism, travel and hospitality industry and in academia. His life and work have given him rich and rewarding experiences in government relations and international affairs, strategic communication, market analysis, research and business development, partnership strategy, talent recruitment (placement, training and retention), public relations and sustainable destination and program/project development. 

Ferdinand Weps






Ferdinand Weps is Co-Founder and Managing Partner of TrainingAid, an online platform specialized in skills training for tourism destinations and industry professionals. He is a tourism and digital strategy expert with a passion for practical digital marketing plans and techniques that help the online presence of travel and tourism websites. 

Randy Durband

CEO, Global Sustainable Tourism Council



Randy Durband is the Chief Executive Officer of the Global Sustainable Tourism Council (GSTC). He brings his knowledge of the business of travel, his global network of travel professionals, and a passion for sustainability to support sustainable tourism, poverty reduction through tourism development in emerging destinations, authenticity in heritage destinations, and tourism destination stewardship. He has served as technical advisor for tourism for the UN agencies ILO and UNESCO, other development organizations and foundations; during which he worked in the development and promotion of community-based tourism destinations and training programs in several developing countries.



About TIES

As the world's oldest and largest international ecotourism association, TIES seeks to be the global source of knowledge and advocacy uniting communities, conservation, sustainable travel..




> The International Ecotourism Society 



The Ecotourism and Sustainable Tourism Conference will highlight global challenges and local opportunities, supporting sustainable development of tourism and promoting solutions that balance conservation, communities and sustainable travel.

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